Post by account_disabled on Dec 20, 2023 7:16:03 GMT
It makes sense: On the other hand, if they don't engage, they will no longer see your content. It’s always very logical: you want your content to be seen, you have to pay. On the other hand, if they engage with even 1 piece of content, they will be exposed to it for a longer period of time. It's like with your new followers: LinkedIn exposes them more at the beginning, but then it's up to both parties to show their affinity. 24) What other elements are important to your content strategy? Apparently, there is a correlation between your SSI ( Social Selling Index ) and your reach. The problem with SSI is that it changes every week. Higher SSI = better reach, regardless of network size. The SSI evaluation criteria are not just quantitative, there is a good deal of quality in the score obtained.
In fact, it takes into account your activity on LinkedIn. The variations can be very strong. During Email Data my holidays, when I am “off” and inactive on LinkedIn, I sometimes go down to 80. In the active phase, I am over 90. A complete profile would also help increase its reach. A complete profile is an “all star” or “absolute expert” profile. Nothing complicated: 1 current position with description, 2 previous positions, a summary, sector of activity, postal code, 5 skills, 1 training, 50 contacts, 1 photo. Nothing to do with any degree of expertise. Above all, this means that in the eyes of LinkedIn your profile is complete and above all that you have checked all the boxes necessary for advertising targeting.
What other elements are important to your content strategy? Apparently, there is a correlation between your SSI ( Social Selling Index ) and your reach. The problem with SSI is that it changes every week. Higher SSI = better reach, regardless of network size. The SSI evaluation criteria are not just quantitative, there is a good deal of quality in the score obtained. In fact, it takes into account your activity on LinkedIn. The variations can be very strong. During my holidays, when I am “off” and inactive on LinkedIn, I sometimes go down to 80. In the active phase, I am over 90. A complete profile would also help increase its reach.
In fact, it takes into account your activity on LinkedIn. The variations can be very strong. During Email Data my holidays, when I am “off” and inactive on LinkedIn, I sometimes go down to 80. In the active phase, I am over 90. A complete profile would also help increase its reach. A complete profile is an “all star” or “absolute expert” profile. Nothing complicated: 1 current position with description, 2 previous positions, a summary, sector of activity, postal code, 5 skills, 1 training, 50 contacts, 1 photo. Nothing to do with any degree of expertise. Above all, this means that in the eyes of LinkedIn your profile is complete and above all that you have checked all the boxes necessary for advertising targeting.
What other elements are important to your content strategy? Apparently, there is a correlation between your SSI ( Social Selling Index ) and your reach. The problem with SSI is that it changes every week. Higher SSI = better reach, regardless of network size. The SSI evaluation criteria are not just quantitative, there is a good deal of quality in the score obtained. In fact, it takes into account your activity on LinkedIn. The variations can be very strong. During my holidays, when I am “off” and inactive on LinkedIn, I sometimes go down to 80. In the active phase, I am over 90. A complete profile would also help increase its reach.